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My name is Stephan Hovnanian. I am a Strategic Services Consultant for Sprout Social, specializing in advocacy programs. I love working with B2B companies to develop creative, engaging content and adoption strategies for their advocacy programs that their employees and brand champions find valuable and easy to share.

Before joining Sprout Social (which is a crazy story), I ran my own email marketing and web consultancy outside Boston called Shovi Websites. I've spent my career managing most facets of online marketing for my own company and clients, with a focus that puts the emphasis on goals, growth, and conversion.

Use the "Let's Connect" tab above to chat with me about any advocacy or email marketing challenges your company is facing, or to explore webinar, podcast, or speaking opportunities.

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Advocacy in a Box – MarketingProfs B2B Forum #MPB2B

Word-of-mouth marketing continues to be one of the oldest and best channels for trust-building and influence. But activating tribes of employees, customers, or “micro-influencers” to drive awareness about your company can be a challenge. This talk presents a six-piece framework to drive participation and results in your advocacy program.