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Stephan Hovnanian

Marketer, Advocate, Speaker. Welcome to my blog.

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Guest Blog Posts

I'm a proponent of long-term relationships when it comes to guest blogging, and not just submitting articles to dozens of random sites for the sake of casting a wider digital footprint. Those long-term relationships are reflected here.

Nurturing Thought Leaders in Your Organization

Published: December 5, 2017

Thought leadership is not just the role of a few people, it’s the responsibility of everyone at the organization. Do it well, and you will not only win the battle of trust and authenticity, but also become a world-class organization with a highly-engaged workforce.

Employee Advocacy – an Untapped Resource for Law Firms

Published: April 4, 2017

Employee advocacy is when an employee talks favorably to others about the company he or she works for. At its most basic level, it’s word-of-mouth marketing. This article explores the advantages of employee advocacy programs in law firms.

Reimagining Word of Mouth Marketing

Published: October 3, 2016

In my latest for MarketingProfs, we look at the benefits of employee advocacy programs and how they’re being used by companies to augment word of mouth marketing efforts. There’s stats on that stuff you can read in the article, but what’s really juicy are the four key elements of a successful program that I share. […]

How Email and Customer Success Go Hand in Hand

Published: March 10, 2016

Tips for email newsletter content, and how email & customer success go hand in hand. Enjoyed this “interview style” format from the folks at Rare.io as an alternative to a request to guest blog. Marketing Chat with Stephan Hovnanian, Rare.io Blog

How to REALLY Use Social Media to Your Advantage

Published: August 1, 2015

We are in an online economy where traditional marketing tactics are falling short of meeting the expectations of highly-mobile users who expect transparency and accessibility from the businesses they deal with.

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Get to Know Me

I’m a huge proponent of putting the “social” in “social media.” Let’s get to know one another on Twitter or Instagram. I also welcome the opportunity to speak on your podcast, webcast, or at your next event.

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Do you have an audience of business owners and marketers that could use insights to keep their companies ahead of the online marketing curve? I can help with that.

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Latest Articles and Appearances

What a kick in the butt taught me about trust

August 5, 2019 (Blog)

Advocacy in a Box – MarketingProfs B2B Forum #MPB2B

November 10, 2018 (Presentations)

Applying a Red Thread Mindset to Training and Sales Presentations

September 27, 2018 (Blog)

One Simple Change to Get ROI from Social Media

September 27, 2018 (Blog)

The ROI of social media conversation

January 24, 2018 (Blog)

Social Signals and the Engagement Matrix

January 24, 2018 (Blog)

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