Customers and prospects want a more personalized and relevant experience in their inbox, just like they’re getting in the apps they use, the sites they visit, and the social networks they frequent. At Agents of Change, a conference in Portland, ME, I had the opportunity to share a framework and examples of how to create the personalized and relevant experience with your subscribers.
Latest posts by Stephan Hovnanian (see all)
- Why I Social – Sales Pay Bills, Likes and Engagement Don’t - July 4, 2017
- Are we creating the right motivation around employee sharing? - June 27, 2017
- Do we really have to hate on marketing influencers? - June 20, 2017