Customers and prospects want a more personalized and relevant experience in their inbox, just like they’re getting in the apps they use, the sites they visit, and the social networks they frequent. At Agents of Change, a conference in Portland, ME, I had the opportunity to share a framework and examples of how to create the personalized and relevant experience with your subscribers.
Stephan Hovnanian
I am a Strategy Consultant on Sprout Social’s professional services team. As a speaker and trainer, I focus on developing world-class practitioners of social and advocacy programs. Before joining Sprout, I ran a marketing consultancy for 15 years, and use that experience to shape the strategy of social programs so they launch successfully and drive measurable business value.
Latest posts by Stephan Hovnanian (see all)
- Reflecting on a core values challenge - November 27, 2020
- Adopt these communication norms for better meetings, emails and chat messages - July 8, 2020
- Data can lead, but only if you know where you’re going - April 14, 2020
